“How much does the development of an application cost?”
This is the most common question I get from, technology industry people and, of course, customers. It’s a “simple” question I’ve heard thousands of times, but still, it’s a complicated question to answer. After all, there is a tenuous line between the values of R $4,000.00, US $100,000, right?
The main issue is that there are many variables involved in the development of a mobile application. It is often difficult to find these variables and know-how each valley in the development process. You can choose an application that requires a back-end server built or integrates APIs or an application that is completely autonomous. That’s totally up to you. I’ll here reveal a generic point, i.e. the costs can obviously vary from request to request.
For most of us, “Developing an application is easy, the hard part is to know how much is the application and its cost.”
It is usually said that for experienced developers, often the greatest difficulty is not to develop an application, but rather, to know how much to charge for each application. If a simple application and standalone can cost a few hundred Dollars the price for the app that requires you to build back-end services will rise further.
Average Costs of Apps:
Consider the example of Instagram by which everyone seems surprised that the application chewed the US $ 500,000 in venture funding to build a new front-end and back-end. According to the experts of mobile app development:
- Applications developed by major mobile companies can cost between $500,000.00 to $1,000,000.00
- Apps developed by some smaller companies may cost between $150,000.00 to $450,000.00
- Applications developed by small companies and teams and lean cost $100,000.00 down.
You can say that a multitude of points should be considered when developing an application and the time to ask for the development too. After all, variables affect the price of a smaller application and a millionaire application!
“This amount I’m paying in the application, it is a fair value? Is it cheap? Is it expensive?”
The same question haunts the minds of customers requesting the development of an application. Mainly because they are the ones making the investment and will want an ROI at least satisfactory.
I’ve listed some, among all the variables that we consider when pricing the application that we develop or get quotes for what we are buying. I think these topics are basic and very important to consider.
In practice, all applications must always have good quality and meet the expectations of those who request it. But sometimes, for cost-benefit issues, we must adjust the quality of the application with the available budget.
That is, the higher the level of quality that the application has, the more expensive it gets.
The design of an application directly affects how well the user experience when using it. This can influence the success or failure of the application because users want something that facilitates their lives, and not to further complicate.
The more detailed and custom application design it is, the more expensive it gets.
There are some types of application monetization. They can be free and they include advertising, paid applications that provide services with monthly fees and packages; or any business that generates sales within the application as e-commerce.
E-commerce can be considered one of the most expensive types, it is necessary to guarantee a certain level of security in transactions within the application.
Login and User Profile
It is very common that most applications initially require the user to a register and log in before they start using the features available. You must consider this type of functionality in order to price the application.
The need for the user to log in to the application using the email and / or social networks and creating a profile makes the application more expensive.
Integration with Website and Administrative Panel
Often, the application is only “the tip of the iceberg” of the complete solution. Therefore, it is very common to have integration with websites and administrative panels that feed its content, process and make the curation of the data that are shown in the application.
A point of great importance at the time of pricing or to request an application is the attention to not consider only “the tip of the iceberg”, but the complete solution.
Multilingual, bilingual or Single Language
What languages will it support? Is it English, Portuguese or Spanish application?
Prepare the application for more than one language support, it is a work more in the development process than probably a translator/interpreter professional. Thus, the application value increases.
This list contains only the basic elements still you have to give an idea of what to enter in your quote. Also, remember that the cost of an application involves UX, design, development, initial project management, etc. There will be a minimum budget required for continuous updates and potentially some server costs.
SO, How Much For an Application?
Here, I would like to repeat myself saying that it depends on the variables we just discussed above. All these variables play a significant role in the consideration of the price of the development of a mobile application.
Of course, your knowledge in mobile platforms is also essential because the more knowledge you have about the platform, the easier it will be to analyze the factors involved in the development of an application, such as its pricing.
If you have a plan for the mobile or web application, get your quote here!
Bill Gross, the founder of Idealab, an incubator and the startup accelerator based in...